“The Digital Marketing Revolution. Is Sri Lanka Ready?”

“The Digital Marketing Revolution. Is Sri Lanka Ready?”

Hello my dear friends ,

That was the inquiry I asked in the very first on Facebook. Got parcel of replies. Some said YES, some said NO. In any case on my perspective the response is YES and NO both.

Before going to where it counts down of the point its better to get  essential thought regarding computerized promoting , according to  Wikipedia Advanced advertising is showcasing that makes utilization of electronic gadgets, for example, machines, tablets, Pdas, mobile phones, computerized boards, and diversion supports to captivate with purchasers and different business accomplices. Web Advertising is a significant segment of advanced showcasing. What's more advertising procedure which prompts the improvement of any association or brand by utilizing a mixed bag of computerized channels, for example, email, interpersonal organizations and so on.

Presently to get some thought regarding Sri Lanka and computerized media we can take a gander at emulating advanced media truth sheet which issued by neo@ogilvy.

As indicated by that actuality sheet Sri Lanka has 15% of web entrance rate. Be that as it may advanced media pros are estimate inside next 2 years Sri Lanka's web entrance rate will go around 40%. That methods more than today, later on Sri Lankan clients will be more dynamic in web and more worry about computerized advertising. To that upheaval Sri Lanka ought to must be prepared.

As of now in Sri Lanka just about all fundamental brands has come on the web, they are keep up their sites, facebook pages. A few business runs completely online with respect to samples we can see anything.lk, wow.lk, tickets.lk, kapruka.lk. They do online operations and advanced promoting things. Presently they are making benefits and even now developing.

Some of business, for example, Kellyfelder, kottuwilla do their advancements just through online networking systems ( facebook & twitter).most of  open occasions, for example, parties & DJ celebrations have picked sites and social medias as their fundamental showcasing tool(sunburn Colombo, electro peacock celebration)  . So its demonstrated Sri lanka is prepared for advanced promoting revaluation.

At the same time those anything.lk, wow.lk, tickets.lk, kapruka.lk, ikman.lk fundamentally works in Colombo and substations ranges. Since the vast majority of Sri Lankans may not mindful & offices for access them. On other hand despite the fact that individuals have offices, for example, Pdas, web access they may not conferrable with online buys. At the point when taking a gander at emulating graph we can comprehend that we are in bottom level of both Asia & world's normal web entrance level

Best of luck & keep smile